June 12, 2026
Grand Rapids, Michigan property to undergo comprehensive renovations; joins a growing portfolio of Ascend Collection Hotels managed by Hotel Equities
Read More About Hotel Equities and Legendary Capital Announce Ascend Collection by Choice Hotel Conversion
June 09, 2026
As the platform grows more diverse, our approach has not been to create additional layers of complexity and top-down guidance. Instead, we have focused on distilling our message with the utmost clarity.
Read More About Al Smith Discusses How Simplicity Drives Consistent Luxury Service at Scale